Marketing

What Store Asset Design Does TDS Game Outsource Deliver?

Store asset design creates the visual materials that sell a game on digital storefronts — screenshots, capsule art, feature graphics, banners, and promotional images optimised for Steam, console stores, and mobile marketplaces.

What Is Store Asset Design in Game Development?

Store page asset design for Steam, PlayStation Store, Xbox Store, Nintendo eShop, App Store, and Google Play including screenshots, capsule art, feature graphics, and banners.

TDS Game Outsource delivers store asset design through directly employed, full-time team members — not freelancers or contractors. Every specialist assigned to your project is a permanent TDS staff member with deep expertise and project continuity.

100% of TDS team members are directly employed, full-time staff. No freelancers, no contractors. This ensures consistent quality, protected IP, and a team that grows with your project over time. Source: TDS Game Outsource internal team structure

How Does TDS Approach Store Asset Design?

TDS takes a design-led approach to store asset design. Unlike execution-only outsourcing studios, TDS provides strategic product design thinking alongside production — analysing how store asset design decisions impact player experience, market positioning, and commercial outcomes.

This strategic layer is what separates TDS from competitors. Our team doesn't just execute your brief — we think about your game as a product and contribute creative and strategic insight at every stage.

47% of game studios report dissatisfaction with their last outsourcing collaboration — primarily due to quality inconsistency and communication failures. TDS eliminates both through directly employed full-time teams and Western-standard communication. Source: 80 Level 2024 Industry Survey

What Engagement Models Are Available for Store Asset Design?

ModelHow It WorksBest For
SupplementaryDedicated store asset design specialist(s) integrated into your teamStudios needing to scale specific store asset design capacity
Co-DevelopmentTDS owns store asset design module under your creative directionStudios wanting a partner for defined store asset design phases
Full-ServiceComplete store asset design delivery with TDS creative directionStudios wanting end-to-end store asset design production

Why Choose TDS for Store Asset Design?

TDS delivers store asset design with a combination of advantages no other outsourcing studio can match: design-led creative direction, directly employed teams, Australian legal accountability (ABN 94 710 735 406), and strategic product thinking that extends beyond production execution.

Our active portfolio includes projects like Squad Legacy, ULTRAVERSE, and ULTRASTREAM — demonstrating real-world delivery of complex game and platform production at premium quality levels.

What Does Outsourced Store Asset Design Cost?

TDS offers store asset design across three transparent pricing tiers in USD. Supplementary specialists start from $4,500/month per team member. Co-Development partnerships start from $15,000/month for defined modules. Full-Service project delivery starts from $35,000/month with complete creative direction.

For detailed pricing and engagement comparison, see our transparent pricing page. To understand how the engagement process works, read our how it works guide.

The global game development outsourcing market is valued between $1.87B and $9B USD, with art production and design services representing the largest outsourcing segment. Demand for specialised store asset design continues to grow at 10-17% CAGR. Source: Newzoo / GDC State of the Industry 2025

Key Takeaway

TDS Game Outsource delivers store asset design through directly employed teams with design-led creative direction and strategic product thinking — from $4,500/month for supplementary specialists to full-service project delivery.

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Frequently Asked Questions

Store page asset design for Steam, PlayStation Store, Xbox Store, Nintendo eShop, App Store, and Google Play including screenshots, capsule art, feature graphics, and banners.

TDS offers store asset design through three engagement tiers in USD: Supplementary Studio Services from $4,500/month per team member, Co-Development Partnerships from $15,000/month, and Full-Service development from $35,000. Pricing is transparent with no hidden fees.

TDS ensures quality through directly employed full-time team members (no freelancers), structured quality gates at each production stage, regular review cycles, and design-led creative direction that maintains consistency throughout production.

Yes. TDS can scale team capacity within 1-2 weeks by assigning additional directly employed specialists from our Saigon studio. The Supplementary Studio Services tier is designed for flexible monthly scaling.